Health & Wellness has always been a subject close to the Keralite's heart. Ayurveda as practised in Kerala has won the attention of the world and many people make a beeline for Kerala to get a taste of the rejuvenating treatment with massages, medications, diet control et al or go deep into the ancient texts to find treatments for diseases old and new. Yoga has been one of the greatest gifts to the world. this age old set of exercises and body postures bring out the best in body and sharpen the mind and help increase the concentration. Of late medical tourism has caught on in this beautiful land with golden beaches. Modern medicine and allopathy is very popular in Kerala, even more than the traditional systems of treatment. The state as a result has a large number of speciality clinics and hospitals with state of the art technology and instruments, manned by qualified and efficient Doctors, nurses and para medical staff. The global standards of treatment dispensed at a lower price than in most of the developed world and some of the developing world attracts many people to Kerala. Kerala's experience in implementing the various mass health programmes including education, implementation and evaluation has earned recognition worldwide. Sociologists and social workers find a lot to learn from the experience and add to it.
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